It's been a bit of a theme lately, stitching together easy to use, tried and tested, off the shelf products. Easy to implement, easy to use, quick to deliver, easy on the wallet. And for those of us who aren't technical, it's a godsend.
"The big issue is that marketers are generally still viewing digital agencies as simply operating in an extension of the traditional market. That is that digital agencies are often engaged as a ‘digital’ version of their creative agency. This is because for those marketers, digital is seen simply as another media, alongside television, press, radio and OOH." Read on.
With data-driven decisions gradually becoming the norm in every industry, the information dashboard has an important role.
With its interactive and intuitive interface and its ability to visualize data in a single screen, it’s becoming a critical tool in the hands of the business user.